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The Topps Company, Inc.

Topps is an international marketer of entertainment products, principally collectible sports trading cards, confections, games and sticker album collections.

Whether you've chewed Bazooka bubble gum, enjoyed a Ring Pop, traded baseball cards with friends, pushed a Push Pop or have been grossed-out by Garbage Pail Kids, Topps most likely affected your childhood and adolescence (and possibly your adulthood!) in some way or another.

In 1938, four brothers founded Topps Chewing Gum. The company name evolved from the idea of making the products "tops" in the field, with that extra "p" added for distinctive identity. They began by marketing single pieces of conventional chewing gum. Priced at one-cent each, the Topps Gum became a popular "change maker" on store counters throughout the country. And shortly after World War II, Topps developed its now-famous Bazooka bubblegum.

Also during this era, Topps issued its first trading card series highlighting a favorite TV cowboy named Hopalong Cassidy. And in 1951, Topps issued its first full series of baseball cards, which we all know has become an annual tradition.

As an American icon for 65 years, Topps has impacted millions around the globe and continues to do so in the new millennium. Today, The Company's confectionery brands include "Juicy Drop Pop", "Ring Pop", "Push Pop" and "Baby Bottle Pop" lollipops as well as "Bazooka" bubble gum. Topps entertainment products include sports and entertainment trading cards such as "Star Wars" and "Lord of the Rings", sticker and album collections, and collectible games. Topps also has a distinct internet presence including the eTopps, Topps Vault and The Pit businesses.

Topps is a publicly traded company under the NASDAQ symbol 'TOPP'.

The Topps Vault original press release

For more information on Topps, please click here
or visit www.topps.com

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Topps and the Topps Vault are Trademarks of the Topps Company, Inc.